Median Household Income
$71,295
Median Home Value
$224,300
Median Gross Rent
$698/mo
Poverty Rate
10.6%
Unemployment Rate
2.6%
Homeownership Rate
76.6%
Bachelor's Degree or Higher
26.3%
Median Age
41.2
Population Over Time
Rock County grew 0.4% from 2014 to 2024.
2014
9,587
2016
9,554
2018
9,413
2020
9,386
2022
9,659
2024
9,621
Business & Industry
Rock County has 279 business establishments employing 3,070 people.
Other services (except public administration)
37
Construction
32
Health care and social assistance
27
Wholesale trade
19
Accommodation and food services
18
Finance and insurance
18
Professional, scientific, and technical services
15
Administrative and support and waste management and remediation services
14
Establishments by industry sector. Source: U.S. Census Bureau, County Business Patterns.
Source: U.S. Census Bureau, American Community Survey, ACS 2020-2024.